How Often Should Realtors Update Their Headshots?

As a realtor, your headshot is one of the first things people see when they find you online. It’s on your website, your social media, your sale signs, and your business cards. But how often should you update your headshot—and why does it matter?

Your Headshot Is Your First Impression

You wouldn’t show a client an outdated listing, so why show them an outdated version of you?

Clients want to connect with someone who feels current, confident, and approachable. When your headshot is from five years ago (or longer), it can create a disconnect. Your goal is to build trust and be recognizable when people meet you in person. A fresh, professional headshot will do just that!

The 12–18 Month Rule

If it’s been more than a year since your last headshot, it might be time for a refresh.

Even small changes—a new hairstyle, updated glasses, a more polished wardrobe—can make your old photos feel dated.

Let’s be honest: your marketing presence evolves every year too. A headshot from three years ago may not reflect the brand you’re building now.

Stay Current with the Market

The real estate world moves fast. New listings pop up daily, and your online presence is working for you around the clock. Posting consistently on social media is important, but so is showing up with high-quality, up-to-date images that represent the real you.

A current headshot gives people a sense of your professionalism, but it also builds connection. It tells clients: This is me. I'm professional, approachable, relatable—and excited to work with you!

What a Mini Session Looks Like

You don’t need to take the whole day or even dedicate an entire afternoon. A Mini Session is quick and easy, designed specifically for busy agents who just need a simple, polished update.

We’ll work together to get a photo that feels natural, reflects your personality, and works across all your platforms—from Realtor.com and your website to Instagram.

The result? A photo that feels fresh and just like you!

Ready for a Headshot That Actually Looks Like You?

If your current headshot doesn’t match who you are now, it’s probably time for something new.

Questions or want to book? Reach out anytime!